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Marketing features in Hoop
Marketing features in Hoop
AI-powered tools to help you attract, convert, and engage high-intent visitors.

Marketing features in Hoop
Marketing features in Hoop
AI-powered tools to help you attract, convert, and engage high-intent visitors.

Marketing features in Hoop
Marketing features in Hoop

30,000+ customers in over 95 countries grow their businesses with HoopAI






























AI-Powered Marketing
that multiplies results
Identify high-intent leads, automate personalized customer experiences, and launch cross-channel campaigns.
Generate more qualified leads
Turn anonymous website visitors into qualified opportunities with forms and dynamic CTAs that capture more leads worth talking to.


Forms

Forms

Forms

Audience Segments

Audience Segments

Audience Segments

Social Media Management

Social Media Management

Social Media Management

Chat Widgets

Chat Widgets

Chat Widgets
Automate your marketing
to boost campaign efficiency
Put tedious marketing tasks on autopilot while your team focuses on strategy and creative breakthroughs that actually move the needle.


Marketing Studio

Marketing Studio

Marketing Studio

WhatsApp Marketing

WhatsApp Marketing

WhatsApp Marketing

SMS Marketing

SMS Marketing

SMS Marketing

Personalization

Personalization

Personalization

Lookalike Lists

Lookalike Lists

Lookalike Lists
Showcase ROI
with strategic reporting
Prove exactly which marketing efforts drive revenue with precise attribution that shows where to invest next for maximum impact.


Marketing Analytics

Marketing Analytics

Marketing Analytics

Advanced Marketing Reporting

Advanced Marketing Reporting

Advanced Marketing Reporting
Pricing
Below you’ll find pricing for our platform, with emphasis on the Marketing features included.

Core
- No HoopAI branding
- Email marketing
- Multiple currencies
- Email health insights
- Calls-to-action
- Automate email campaigns
- Create lead capture forms
- Set up live chat
- Forms
- Live chat

Pro
- Everything in Core
- Smart content
- Customer agent
- Personalize content
- Optimize search
- Deploy customer agent
- Social media management
- Ad management
- Mobile optimization

Enterprise
- Everything in Pro
- Multi-touch revenue attribution
- Customer journey analytics
- Track revenue
- Run A/B tests
- Map customer journeys
For the full breakdown by plan and category, please visit our pricing page.
Frequently asked questions
What are popular marketing automation software features?
Popular features in Hoop’s marketing software include the ability to:
- 10x your productivity with content agent and social agent
- Build personalized, automated marketing campaigns
- Manage all of your social media accounts in a single place
- Get your whole team on the same page with campaign management tools
- Track your marketing performance with built-in analytics and custom reporting
How's AI search changing the marketing landscape?
AI search is fundamentally rewriting how users discover content. Chat-based search engines like Perplexity and ChatGPT now answer simple questions before users click any links, intercepting up to 25% of traditional search traffic. Even in traditional Google search, AI overviews occupy an increasing amount of the first page, resulting in fewer clickthroughs.
This creates a new reality for marketers: fewer website visits overall, but those who do visit have significantly higher purchase intent.
AI search has effectively captured part of your top-of-funnel traffic, but it's delivering more qualified clicks. This change means generic content is losing its impact. Your marketing strategy’s success now depends on meeting these more qualified website visitors with relevant, data-driven personalization they can't ignore.
What specific HoopAI tools can help me optimize for AI search?
Hoop offers several powerful tools to help you adapt to and succeed in the new AI search landscape:
- AEO Grader: Identify content that’s most vulnerable to being easily replicated by AI, and prioritize optimization and personalization accordingly.
- Blog research agent [beta]: Generate blog ideas based on your top-performing posts, focusing on high-intent queries that signal purchase intent rather than generic content that AI can easily replicate.
- AEO strategy [beta]: Get personalized recommendations to help you succeed in the AI-powered search landscape.
- Breeze Assistant: Make it easy for AI systems to crawl, understand, and surface your content by quickly generating clear meta descriptions and formatting content with tables, FAQ sections, and bulleted lists.
- Lookalike lists: Discover new high-potential customers in your database using existing fit and intent data to expand how you build your audience at the top of the funnel.
How much does Hoop's marketing software cost?
Hoop's lead generation and marketing automation software is called Marketing Hub. You can get started for free with Marketing Hub's free tools, or if you’re looking for more advanced features to help automate and scale your marketing operations, Hoop also offers premium Marketing Hub features and customer support in its Starter, Professional, and Enterprise editions.
How much time does it take to implement marketing software?
Getting started with Hoop’s marketing software is almost instantaneous. Provide your marketing team with logins and access to the appropriate tools, and they’ll be running lead generation campaigns that same day. With intuitive functionalities like email marketing and analytics ready to go upon signup, you can start using Marketing Hub without setup delays.
For more advanced implementation, like ad tracking or SEO, it may take slightly longer to get started. In that case, you’ll need to integrate your associated advertising platforms, get your team access, and then they’ll be ready to go.
Does Marketing Hub integrate with Salesforce and other third-party tools?
Yes. Marketing Hub has a powerful bi-directional sync with Salesforce, which means that any changes made in one system are automatically synced to the other. You can choose which records sync from Hoop to Salesforce and when, and automatically send important lead intelligence like email opens, form submissions, website activity, and more to your sales team so they have all the context they need to close more deals. You can also send lead scores from Hoop to Salesforce — to help your sales team prioritize their outreach and save valuable time.
If you’re using tools other than Salesforce, you’ll find more than 1,900 custom integrations in our app marketplace — making it easy to connect Hoop to your favorite tools in just a few clicks.
What reporting capabilities do I have with Marketing Hub?
Your Hoop account includes flexible, customizable dashboards that allow you to see campaign performance data in one place and easily share reports with stakeholders. Additionally, using multi-touch revenue attribution and customer journey analytics, you can prove your business impact, optimize your campaigns, and make budget decisions with greater certainty than before.
With Hoop, you have access to powerful dashboards that enable you to view all your data in one place and easily share reports.
How is Hoop Marketing different from other marketing software?
We're built differently. Marketing Hub provides connected tools and experiences, all as part of Hoop's customer platform. Marketing Hub isn’t like a lot of software. You don't have to manage various point solutions to bring your systems and data together. The best part? Marketing Hub is powerful and easy-to-use: It’s customizable without being complicated, and empowering instead of overpowering. No matter how intricate your tactics, organization, or data, Marketing Hub makes it possible to power deep customer connections with ease.
How does Hoop Marketing work with Hoop Sales, Service, Content, Commerce, and Operations?
Marketing Hub, Hoop Sales, Hoop Service, Hoop Content, Commerce Hub, and Hoop Operations are each part of our complete customer platform to help you grow better. When you use two or more hubs together, your data is automatically connected on the platform, enabling you to easily (and powerfully) track your entire customer journey from first website visit, to closed deal, to happy customer.